Piling Contractor Marketing

Every month, 280 projects need piling work.

A developer. Soil test just came back β€” failed. Soft soil everywhere.

Bank deadline in 3 weeks. No foundation, no loan disbursement.

Googling "urgent piling contractor Selangor" at 11pm. Panic mode.

Every month, 150+ are asking AI:

An architect. Client wants to build on reclaimed land. Soft soil, high water table.

Driven piles or bored piles? Which one for soft soil conditions?

Opens ChatGPT: "What are the benefits of bored piles vs driven piles for soft soil?"

Do you want to be the one they find?

Two types of customers. Both are ready to pay.

πŸ”₯ DESPERATE MODE

"Soil test failed. I need piling NOW."

Developer. Bank deadline in 3 weeks.

No foundation = no loan = project dies.

"urgent piling contractor"

"piling company soft soil"

They call the first 3 results.

Million-ringgit project on the line. No time to wait.

🧠 LEARNING MODE

"I need to choose the right piling method"

Architect designing for reclaimed land.

Client asking which method is best.

"Driven piles vs bored piles comparison"

"Best piling method for soft soil Malaysia"

They trust whoever gives the best answer.

AI recommends. They follow.

Desperate mode = SEO (Google search)
Learning mode = AIEO (AI questions)

You need to show up for BOTH.

We make sure you show up for both.

SEO for the desperate. AIEO for the learners.

SEO = When they Google "piling contractor near me" β†’ You appear

AIEO = When they ask AI "driven piles vs bored piles for soft soil" β†’ AI recommends you

Desperate customers call you.
Learning customers trust you.
You win both.

"But what about social media marketing?"

Ah yes. Let's talk about that.

The Social Media Wayβ„’

Facebook. TikTok. Lemon8. XHS. Instagram.

You hire someone to make piling rig videos. Driving piles. Heavy machinery. Satisfying construction footage. πŸ—οΈ

The algorithm is amazing. Very smart.

Some platforms even have data from your WhatsApp chats to know what you're interested in. (Totally not creepy at all. πŸ‘€)

So the content is quite targeted. They know you're in construction. They show you piling content.

But here's the problem...

ZERO INTENTION.

Social Media User

Scrolling at 11pm. Sees your piling rig video between a meme and someone's lunch.

"Oh nice machinery. Anyway... next video."

❌ Not looking for piling. Just scrolling.

Google/AI Searcher

Types "urgent piling contractor Selangor" at 11pm because bank deadline is in 3 weeks.

"I need a quote by Monday. Who can start next week?"

βœ… ACTIVELY looking for piling contractor. Ready to sign.

Intention is everything.

Social media: You interrupt people who might need piling someday.

SEO + AIEO: You appear when people are actively searching for piling work.

Which one do you think converts better? πŸ€”

Social Media SEO + AIEO
Targeting Good βœ“ Good βœ“
User Intention None βœ— HIGH βœ“βœ“βœ“
Content Lifespan 24-48 hours Forever
You Stop Paying Traffic stops Content stays ranked
Conversion Rate 1-2% 10-15%

Most piling contractors don't hire SEO.

Why?

Because traditional SEO agencies are...

SLOW.

Really slow.

REALLY. REALLY. SLOW.

4-8 blog posts per month.

RM 5,000/month.

"Results in 6-12 months."

No wonder piling contractors give up.

But here's what they don't understand:

Google doesn't want old content.

Google wants USEFUL content.

The more useful content you have, the more Google trusts you.
The more Google trusts you, the higher you rank.

That's why we built something different.

πŸ’‰ MONTH 1: THE STEROID

200

blog posts

Flood Google with content. Make Google notice you FAST.

πŸ”„ EVERY MONTH: MAINTENANCE + OPTIMIZE

60

new posts

Keep growing. Keep ranking. Never stop.

Traditional agencies: 8 posts/month Γ— 12 months = 96 posts in a year

Us: 200 posts month 1 + (60 Γ— 11) = 860 posts in a year

That's not competition. That's domination.

Compare this to other agencies.

What You Get Other Agencies Result Marketing
Month 1 Content 4-8 posts 200 posts/lang
Monthly Content 4-8 posts 60 posts/lang
Languages 1 only Up to 3
AIEO (AI Optimization) ❌ No βœ… Yes
Price RM 5,000+ From RM 1,500

Example: What 200 posts looks like

SEO - Direct Keywords
  • βœ“ Piling Contractor Selangor
  • βœ“ Bored Pile Contractor KL
  • βœ“ Micropile Installation Malaysia
  • βœ“ Foundation Piling Services
  • βœ“ Marine Piling Contractor
  • βœ“ Driven Pile Contractor Johor
  • + 50 more locations & services...
AIEO - Decision Questions
  • βœ“ Benefits of Bored Piles vs Driven Piles
  • βœ“ Best Piling Method for Soft Soil Malaysia
  • βœ“ Micropiles vs Traditional Piles: When to Use
  • βœ“ How to Choose a Piling Contractor
  • βœ“ Piling Cost Estimation Guide Malaysia
  • βœ“ Secant Pile vs Sheet Pile Comparison
  • + 80 more decision questions...

When customers search OR ask AI, you show up everywhere.

The CRO Systemβ„’

Create β†’ Results β†’ Optimize (repeat forever)

πŸ“

CREATE

Month 1: 200 posts per language. Flood Google and AI with your content.

πŸ“Š

RESULTS

Track rankings, traffic, leads. See what's working, what's not.

πŸ”„

OPTIMIZE

Improve winners, fix losers. 60 new posts/month. Never stop growing.

Less competitive market: Results in 1 month
Competitive market: Results in 3 months

Simple pricing. Insane value.

1 Language

RM 1,500

/month

  • βœ… 200 posts month 1
  • βœ… 60 posts/month after
  • βœ… SEO + AIEO strategy
  • βœ… English OR Malay OR Chinese

3 Languages

RM 3,000

/month

  • βœ… 600 posts month 1 (200 x 3)
  • βœ… 180 posts/month after (60 x 3)
  • βœ… SEO + AIEO strategy
  • βœ… English + Malay + Chinese

Best for Malaysian market

Others charge RM 5,000+ for 8 posts, no AIEO.
We give you 200-600 posts + AIEO for less.

Questions.

What is AIEO?

AI Engine Optimization. When people ask ChatGPT or Google AI questions like "driven piles vs bored piles for soft soil?", our content helps AI recommend YOUR business. It's the future of marketing.

How can you create 200 posts in one month?

We have a 24/7 content creation system. While you sleep, content is being created. That's our edge - volume AND quality at scale.

How long until I see results?

Less competitive markets: 1 month. Competitive markets: 3 months. With 200+ posts covering every keyword, you'll rank faster than competitors with 8 posts.

Do you work with my competitors?

One piling contractor per area. Your market is protected.

TL;DR - If you're a piling contractor still deciding...

πŸ“Œ BOTTOM LINE

Social media marketing targets people who might need piling someday.

SEO + AIEO targets people who are actively searching for piling contractors RIGHT NOW.

We give you 200 blog posts in month 1, covering every keyword and AI question. Other agencies give you 8 posts for double the price.

πŸ’₯ IMPACT

If you do nothing:

  • β€’ Competitors win every tender
  • β€’ Million-ringgit contracts go elsewhere
  • β€’ You stay invisible on Google & AI
  • β€’ Another year of "waiting for referrals"

If you start now:

  • β€’ 200 pages ranking for your business
  • β€’ Show up when developers panic
  • β€’ AI recommends your brand
  • β€’ Results in 1-3 months

πŸ‘‰ NEXT STEP

Send us a WhatsApp. Tell us about your piling business. We'll show you exactly which keywords you're missing and how 200 posts will change that.

No hard sell. No obligation. Just a conversation about whether this is right for you.

Chat with us on WhatsApp