Steel Fabrication Marketing
Every month, 1,800 people need steel fabrication.
A construction project manager. Structural steel needed. Developer pushing deadline.
Googling "steel fabricator near me" at 7am.
Every month, 600+ are asking AI:
A factory owner. Expanding production line. Needs custom steel structures.
Which fabricator has the right certifications? Quality matters.
Opens ChatGPT: "How to choose a reliable steel fabricator in Malaysia?"
Do you want to be the one they find?
Two types of customers. Both are ready to pay.
π₯ DESPERATE MODE
"I need steel fabrication NOW"
Construction project behind schedule. Steel supplier dropped out.
Searching Google at 7am before site meeting.
"steel fabricator Shah Alam urgent"
"structural steel fabrication KL"
They call the first 3 results.
Project deadline looming. Need quotes NOW.
π§ LEARNING MODE
"I need to decide"
Factory expansion. Custom steel frames needed for machinery.
Asking AI for the best fabrication approach.
"Steel fabrication vs casting: which is better?"
"What certifications should a steel fabricator have?"
They trust whoever gives the best answer.
AI recommends. They follow.
Desperate mode = SEO (Google search)
Learning mode = AIEO (AI questions)
You need to show up for BOTH.
We make sure you show up for both.
SEO for the desperate. AIEO for the learners.
SEO = When they Google "steel fabricator near me" β You appear
AIEO = When they ask AI "how to choose a steel fabricator" β AI recommends you
Desperate customers call you.
Learning customers trust you.
You win both.
"But what about social media marketing?"
Ah yes. Let's talk about that.
The Social Media Wayβ’
Facebook. TikTok. Lemon8. XHS. Instagram.
You hire someone to make factory videos. Welding clips. Steel beams being lifted. ποΈ
The algorithm is amazing. Very smart.
Some platforms even have data from your WhatsApp chats to know what you're interested in. (Totally not creepy at all. π)
So the content is quite targeted. They know you're in construction. They show you steel content.
But here's the problem...
ZERO INTENTION.
Social Media User
Scrolling at 11pm. Sees your steel fabrication video between a food review and gaming clips.
"Oh nice welding sparks. Anyway... next video."
β Not looking for fabrication. Just scrolling.
Google/AI Searcher
Types "steel fabrication Selangor structural" at 7am because project deadline is next month.
"I need a quote TODAY. Who can deliver?"
β ACTIVELY looking for fabricator. Ready to pay.
Intention is everything.
Social media: You interrupt people who might need steel fabrication someday.
SEO + AIEO: You appear when people are actively searching for a fabricator.
Which one do you think converts better? π€
| Social Media | SEO + AIEO | |
|---|---|---|
| Targeting | Good β | Good β |
| User Intention | None β | HIGH βββ |
| Content Lifespan | 24-48 hours | Forever |
| You Stop Paying | Traffic stops | Content stays ranked |
| Conversion Rate | 1-2% | 10-15% |
Most business owners don't hire SEO.
Why?
Because traditional SEO agencies are...
SLOW.
Really slow.
REALLY. REALLY. SLOW.
4-8 blog posts per month.
RM 5,000/month.
"Results in 6-12 months."
No wonder business owners give up.
But here's what they don't understand:
Google doesn't want old content.
Google wants USEFUL content.
The more useful content you have, the more Google trusts you.
The more Google trusts you, the higher you rank.
That's why we built something different.
π MONTH 1: THE STEROID
200
blog posts
Flood Google with content. Make Google notice you FAST.
π EVERY MONTH: MAINTENANCE + OPTIMIZE
60
new posts
Keep growing. Keep ranking. Never stop.
Traditional agencies: 8 posts/month Γ 12 months = 96 posts in a year
Us: 200 posts month 1 + (60 Γ 11) = 860 posts in a year
That's not competition. That's domination.
Compare this to other agencies.
| What You Get | Other Agencies | Result Marketing |
|---|---|---|
| Month 1 Content | 4-8 posts | 200 posts/lang |
| Monthly Content | 4-8 posts | 60 posts/lang |
| Languages | 1 only | Up to 3 |
| AIEO (AI Optimization) | β No | β Yes |
| Price | RM 5,000+ | From RM 1,500 |
Example: What 200 posts looks like
- β Steel Fabrication Shah Alam
- β Structural Steel Fabricator Selangor
- β Custom Steel Fabrication KL
- β Industrial Steel Fabrication Malaysia
- β Steel Frame Manufacturing
- β Stainless Steel Fabrication
- + 50 more locations & types...
- β How to Choose a Steel Fabricator
- β Steel Fabrication vs Casting: Differences
- β What Certifications Should Steel Fabricators Have?
- β Benefits of Custom Steel Fabrication
- β Steel Fabrication Lead Times in Malaysia
- β Hot Rolled vs Cold Rolled Steel
- + 80 more decision questions...
When customers search OR ask AI, you show up everywhere.
The CRO Systemβ’
Create β Results β Optimize (repeat forever)
CREATE
Month 1: 200 posts per language. Flood Google and AI with your content.
RESULTS
Track rankings, traffic, leads. See what's working, what's not.
OPTIMIZE
Improve winners, fix losers. 60 new posts/month. Never stop growing.
Less competitive market: Results in 1 month
Competitive market: Results in 3 months
Simple pricing. Insane value.
1 Language
RM 1,500
/month
- β 200 posts month 1
- β 60 posts/month after
- β SEO + AIEO strategy
- β English OR Malay OR Chinese
3 Languages
RM 3,000
/month
- β 600 posts month 1 (200 x 3)
- β 180 posts/month after (60 x 3)
- β SEO + AIEO strategy
- β English + Malay + Chinese
Best for Malaysian market
Others charge RM 5,000+ for 8 posts, no AIEO.
We give you 200-600 posts + AIEO for less.
Questions.
What is AIEO?
AI Engine Optimization. When people ask ChatGPT or Google AI questions like "how to choose a reliable steel fabricator?", our content helps AI recommend YOUR business. It's the future of marketing.
How can you create 200 posts in one month?
We have a 24/7 content creation system. While you sleep, content is being created. That's our edge - volume AND quality at scale.
How long until I see results?
Less competitive markets: 1 month. Competitive markets: 3 months. With 200+ posts covering every keyword, you'll rank faster than competitors with 8 posts.
Do you work with my competitors?
One steel fabrication company per area. Your market is protected.
TL;DR - If you're a steel fabrication owner still deciding...
π BOTTOM LINE
Social media marketing targets people who might need steel fabrication someday.
SEO + AIEO targets people who are actively searching for a fabricator RIGHT NOW.
We give you 200 blog posts in month 1, covering every keyword and AI question. Other agencies give you 8 posts for double the price.
π₯ IMPACT
If you do nothing:
- β’ Competitors take your projects
- β’ Factory capacity underutilized
- β’ You stay invisible on Google & AI
- β’ Another year of "waiting for RFQs"
If you start now:
- β’ 200 pages ranking for your business
- β’ Show up when project managers search
- β’ AI recommends your fabrication services
- β’ Results in 1-3 months
π NEXT STEP
Send us a WhatsApp. Tell us about your steel fabrication business. We'll show you exactly which keywords you're missing and how 200 posts will change that.
No hard sell. No obligation. Just a conversation about whether this is right for you.